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Advertising & Tracking APIs

Conversion and attribution APIs

LOOKME Technology provides conversion, server-side event and attribution APIs for lawful advertising measurement. We do not promise ROAS, approvals or user acquisition outcomes.

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Advertising APIs, not media buying

Advertisers and product teams need reliable event pipelines: browser tags where appropriate, server-side events, and dashboards that show what actually happened.

LOOKME provides tracking APIs for lawful marketing measurement. We do not guarantee ROAS, approvals, ranking or user acquisition outcomes.

Platform policies (Meta, TikTok, Google and others) change. Implementations are designed to be updated, with consent and data-use rules respected.

Important: Tracking must follow platform terms, privacy law and user consent requirements. LOOKME does not make misleading claims about guaranteed advertising results and does not help evade platform integrity systems.

Capabilities

Advertising technology capabilities

Meta conversion tracking

Pixel plus Conversion API patterns with event match quality in mind.

TikTok conversion tracking

Events API and web events aligned with TikTok’s current measurement tools.

Google Ads conversion tracking

Tag, enhanced conversions or server-side setups as the account allows.

Registration events

Signed-up and verified-user events with consistent identifiers.

Purchase events

Order value, currency and transaction IDs for reconciliation.

First deposit events

Used only for lawful products; modelled as a conversion, not a guarantee of deposits.

Attribution

Click IDs, UTMs and agreed attribution windows — with known limitations stated.

Campaign analytics

Internal reporting that sits alongside ad-platform dashboards.

Conversion APIs

Server-side posting with retries, logging and privacy filters.

Server-side event tracking

Backend events when browser tags are blocked or insufficient.

Delivery

How engagements typically work

  1. 01

    Measurement plan

    Define events, consent, identifiers and which platforms are in scope.

  2. 02

    Implementation

    Tags, APIs, deduplication and test events in staging.

  3. 03

    Validation

    Compare platform diagnostics with your own logs.

  4. 04

    Handover

    Documentation so marketing and engineering can maintain the pipeline.

Integrate this API with LOOKME

Share your integration requirement, target markets and expected volumes. We will outline endpoints, webhooks and API access steps.

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